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Cookie Policy

Last updated: December 20, 2024

1. Introduction

This Cookie Policy explains how Ferridimag ("we," "our," or "us") uses cookies and similar technologies when you visit our website ferridimag.com (the "Website"). It explains what these technologies are, why we use them, and your rights to control our use of them.

This policy should be read alongside our Privacy Policy and Terms of Service.

2. What Are Cookies?

Cookies are small text files that are stored on your device (computer, tablet, or mobile) when you visit a website. They are widely used to make websites work more efficiently and provide information to website owners.

2.1 Types of Cookies by Duration

  • Session Cookies: Temporary cookies that are deleted when you close your browser
  • Persistent Cookies: Remain on your device for a set period or until you delete them

2.2 Types of Cookies by Origin

  • First-party Cookies: Set directly by our website
  • Third-party Cookies: Set by external services we use (analytics, advertising, etc.)

3. How We Use Cookies

We use cookies for several purposes to enhance your experience and improve our services:

3.1 Necessary Cookies

These cookies are essential for the website to function properly and cannot be disabled:

  • Authentication: Remember your login status
  • Security: Protect against malicious activity
  • Form Data: Temporarily store form inputs to prevent data loss
  • Shopping Cart: Maintain course selections during registration
  • Cookie Consent: Remember your cookie preferences

3.2 Analytics Cookies

These help us understand how visitors use our website:

  • Google Analytics: Track page views, user behavior, and site performance
  • Usage Statistics: Understand popular content and user journeys
  • Performance Monitoring: Identify and fix technical issues
  • A/B Testing: Test different versions of pages to improve user experience

3.3 Functional Cookies

These enhance functionality and personalization:

  • Language Preferences: Remember your preferred language
  • Regional Settings: Customize content for your location
  • Accessibility Settings: Remember accessibility preferences
  • Theme Preferences: Maintain visual customizations

3.4 Marketing Cookies

These are used for advertising and remarketing (only with your consent):

  • Google Ads: Show relevant advertisements based on your interests
  • Facebook Pixel: Track conversions and create targeted audiences
  • LinkedIn Insight: Measure campaign effectiveness
  • Remarketing: Show ads to visitors who previously visited our site

4. Specific Cookies We Use

4.1 Essential Cookies

Cookie Name Purpose Duration
cookieConsent Stores your cookie preferences 1 year
sessionId Maintains your session across pages Session
formData Temporarily stores form inputs 30 minutes

4.2 Analytics Cookies

Cookie Name Purpose Duration
_ga Google Analytics user identification 2 years
_ga_* Google Analytics session information 2 years
_gid Google Analytics user identification 24 hours

4.3 Marketing Cookies

Cookie Name Purpose Duration
_fbp Facebook Pixel tracking 3 months
_gcl_au Google Ads conversion tracking 3 months
li_fat_id LinkedIn advertising identification 30 days

5. Third-Party Services

We use several third-party services that may set their own cookies:

5.1 Google Analytics

  • Purpose: Website analytics and performance measurement
  • Data Collected: Page views, user behavior, demographics
  • Privacy Policy: Google Privacy Policy
  • Opt-out: Google Analytics Opt-out

5.2 Google Ads

  • Purpose: Advertising and conversion tracking
  • Data Collected: Ad interactions, conversions, interests
  • Privacy Policy: Google Privacy Policy
  • Ad Settings: Google Ad Settings

5.3 Facebook Pixel

  • Purpose: Social media advertising and audience building
  • Data Collected: Page visits, conversions, interests
  • Privacy Policy: Facebook Privacy Policy
  • Ad Preferences: Facebook Ad Preferences

5.4 LinkedIn Insight Tag

  • Purpose: Professional network advertising
  • Data Collected: Professional interests, job functions
  • Privacy Policy: LinkedIn Privacy Policy

6. Managing Your Cookie Preferences

6.1 Cookie Consent Banner

When you first visit our website, you'll see a cookie consent banner with options to:

  • Accept All: Allow all cookies including marketing cookies
  • Necessary Only: Only use essential cookies required for site functionality
  • Custom Settings: Choose specific cookie categories to allow

6.2 Changing Your Preferences

You can change your cookie preferences at any time by:

  • Clicking the "Cookie Settings" link in our website footer
  • Using your browser's cookie management tools
  • Contacting us directly to request changes

6.3 Browser Settings

Most browsers allow you to control cookies through their settings:

  • Chrome: Settings > Privacy and Security > Cookies and other site data
  • Firefox: Settings > Privacy & Security > Cookies and Site Data
  • Safari: Preferences > Privacy > Manage Website Data
  • Edge: Settings > Cookies and site permissions

7. Impact of Disabling Cookies

7.1 Essential Cookies

If you disable essential cookies, some website features may not work properly:

  • Course registration and payment processing
  • Login functionality and account access
  • Contact form submissions
  • Shopping cart functionality

7.2 Analytics Cookies

Disabling analytics cookies will:

  • Prevent us from understanding how you use our site
  • Limit our ability to improve user experience
  • Not affect site functionality

7.3 Marketing Cookies

Disabling marketing cookies will:

  • Prevent personalized advertising
  • Stop remarketing campaigns from targeting you
  • Not affect core website functionality
  • May result in less relevant advertisements

8. Mobile Apps and Other Technologies

8.1 Similar Technologies

We may also use technologies similar to cookies, including:

  • Local Storage: Browser storage for offline functionality
  • Session Storage: Temporary storage for session data
  • Web Beacons: Small images that track email opens and clicks
  • Pixels: Invisible images for tracking purposes

8.2 Mobile Applications

If we develop mobile applications, they may use:

  • Device identifiers for analytics
  • Push notification tokens
  • Local app storage for user preferences
  • Third-party SDKs with their own data collection

9. International Transfers

Some of our third-party services may transfer cookie data outside of Canada:

  • Google Services: Data may be processed in the United States
  • Facebook: Data processed globally according to their privacy policy
  • Other Services: Various international locations with appropriate safeguards

We ensure appropriate safeguards are in place for international transfers as required by Canadian privacy law.

10. Data Retention

Cookie data is retained for different periods depending on the type:

  • Session Cookies: Deleted when browser is closed
  • Analytics Cookies: Typically 24 months
  • Marketing Cookies: 30 days to 2 years depending on service
  • Preference Cookies: Until you change settings or delete them

11. Security

We implement security measures to protect cookie data:

  • Secure Transmission: Cookies transmitted over HTTPS
  • HttpOnly Flags: Prevent JavaScript access where appropriate
  • SameSite Attributes: Protect against cross-site request forgery
  • Regular Audits: Review cookie usage and security regularly

12. Children's Privacy

Our website is not intended for children under 16. We do not knowingly collect cookie data from children. If you believe a child has provided cookie data, please contact us for removal.

13. Updates to This Policy

We may update this Cookie Policy to reflect:

  • Changes in our cookie usage
  • New third-party services
  • Legal or regulatory requirements
  • Industry best practices

Significant changes will be communicated through website notice or email.

14. Legal Basis

Our legal basis for using cookies includes:

  • Necessary Cookies: Legitimate interest in website functionality
  • Analytics Cookies: Legitimate interest in improving services
  • Marketing Cookies: Your explicit consent
  • Functional Cookies: Legitimate interest in user experience

15. Contact Information

If you have questions about our use of cookies or this policy:

Ferridimag Cookie Inquiry
123 Bay Street, Suite 800
Toronto, ON M5J 2J1
Phone: (416) 555-0123
Email: [email protected]
Website: www.ferridimag.com

16. Your Rights

Under Canadian privacy law, you have the right to:

  • Know what cookies we use and why
  • Control which cookies are placed on your device
  • Access information collected through cookies
  • Request deletion of cookie data (where technically possible)
  • Withdraw consent for non-essential cookies
  • File complaints with privacy authorities

Cookie Preference Center

Want to update your cookie preferences right now?

Need Help with Cookies?

If you need assistance managing your cookie preferences or have questions about our cookie practices, our team is here to help.

Contact Support
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123 Bay Street, Suite 800
Toronto, ON M5J 2J1

Phone: (416) 555-0123

Email: [email protected]

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